Sunday, May 18, 2014

Franchises Are Creating Jobs - What Industries Are In The Top Five in Job Creation?


ADP’s March 2014 National Franchise Report has been recently released to the public.  According to its data, national employment added 220,000 jobs in March.  Franchises are responsible for 30,830 (just over 14%) of those jobs.

According to ADP’s historical data (dating back three years), franchise job growth has only seen a loss in one month in the past 36 (January 2012).


The biggest adders to the payrolls were the restaurant industry and the auto & auto repair industry.  Restaurants added 13,900 jobs (compared to only 600 in February 2014).  Auto & auto repair tend to seasonally add jobs this time of year, coming off of harsh winters.  In March 2014, the industry added 8,500 jobs.

Rounding out the Top 5 industries (in franchise job growth) were Accommodations (1,990), Business Services (1,450), and Food Retailers (590).

As you can see, there are a variety of different franchises out there.  One of the most important things to know when you are debating about starting a business is your industry trends.  This comes with doing your research.

One of the ways to find out what you need to know about starting a franchise is by attending “Franchising 101:  Business Ownership Options”  At my free workshop, I’ll talk about the basics of franchising and how to determine what businesses and industries could FIT YOU

This workshop takes place on May 20 at 9 am in Grand Rapids, MI.  For more information and to RSVP, please visit frannet.com/bbetser.  You can also contact me at bbetser@frannet.com or 616-891-1374.

Friday, May 16, 2014

FRANCHISING 101: A Free Event on May 20

Franchises are everywhere. Restaurants, tax preparers, oil change locations.  Don’t forget about day care academies, hair salons and pet supply stores. These are businesses started by everyday entrepreneurs like me and you, but rely on a concept developed by someone else.

So, why use another’s idea to start a business?
  • Using an established brand can give you a jump start, compared to trying to create success from scratch.
  • Combined buying power from several franchisees can give you an advantage and keep your costs low.
  • A fraternity of franchisees that want you to succeed, providing an immediate support system.
This is just a few reasons to open up a franchise location. Find out more, including the questions to ask a franchisor, at my upcoming seminar on Tuesday, May 20.  This free session goes over various business ownership options and examines if business ownership is right for you.

For more information or to RSVP, please visit frannet.com/bbetser. You can also email me at bbetser@frannet.com or call me at 616-891-1374.

May 20, 2014 – 9am to 10:30am
Franchising 101: Business Ownership Options
Michigan Works
1560 Leonard NE
Grand Rapids, MI 49505

Tuesday, April 29, 2014

FranNet on the Radio! 1340 WJRW

Curt Weiss with HandyPro joined me on 1340 WJRW to talk about his experiences with FranNet and our upcoming "Meet the Franchisors" event which takes place THIS THURSDAY.

Take a listen to our interview!



Are you feeling inspired?  There is still time to register for this FREE event!  "Meet the Franchisors" takes place Thursday, May 1 from 2:30-5:00pm. The event is FREE, but you must register to attend. Seating is limited and is filling up quickly! To register, please visit http://www.eventbrite.com/e/meet-the-franchisors-west-michigan-franchise-expo-tickets-10725479197.

The program includes:

  • A brief introduction to the world of franchising, and a safer approach to franchise due diligence and selection 
  • A brief presentation by each of seven franchisors looking to expand in West Michigan, including an overview of their business model and what they look for in a successful franchise owner 
  • Tips on franchise funding, including use of 401K/IRA funds tax-free/penalty free. 
  • An opportunity for Q & A, and optional one-on-one time with any or all of the Franchisors 

You can also RSVP or ask any questions at bbetser@frannet.com or 616-891-1374.

May 1, 2014
2:30 pm - 5:00 PM
Hyatt Place Grand Rapids-South
2150 Metro Lane
Wyoming, MI 49519


Monday, April 28, 2014

My recent interview on WXMI - Fox 17 about "Encore Careers"

David Graham of Sandler Training Center and I were able to sit down and talk a little bit more about "encore careers" and FranNet's "Meet the Franchisors" event.

Hear a little bit more about David's story, and how he attended my event and got involved in our matchmaking system. Click on the player above to hear his story!

And, don't forget, "Meet the Franchisors" takes place this Thursday, May 1 from 2:30-5:00pm. The event is FREE, but you must register to attend. Seating is limited and is filling up quickly! To register, please visit http://www.eventbrite.com/e/meet-the-franchisors-west-michigan-franchise-expo-tickets-10725479197.




Wednesday, April 23, 2014

Take 10 Minutes and Hear a Success Story from a Previous "Meet the Franchisors" Attendee

Last week, I had the opportunity to speak with WGVU's Shelley Irwin about the upcoming Meet the Franchisors event.  Even if you don't know about franchising, we can tell you more about this business ownership model and give you the chance to "Meet the Franchisors" on May 1st.  Each will speak for ten minutes, and then open up for a Q&A Session.

On this podcast, Shelley Irwin also speaks with David Graham. David was looking for an encore career and came to my Meet the Franchisors event this past October.  Now, David is a franchise owner of Sandler Training.

For more information and to register about May 1st's "Meet the Franchisors" event, please visit http://www.eventbrite.com/e/meet-the-franchisors-west-michigan-franchise-expo-tickets-10725479197.

Click on the link within the WGVU window to stream or download the podcast!

Monday, April 14, 2014

You Have Been In CORPORATE For 25 Years. What Do You Want To BE When You Grow Up?

From the time we were little kids, adults would routinely ask, “What do you want to be when you grow up?” As kids, common answers usually included being a firefighter, policeman, nurse or maybe even as star bound as President of the United States. In many cases, the answer might even reflect whatever our parents’ profession happened to be. All of the answers are plausible at that time to a child because children have no parameters which define their lives. As we grew older, the answer to that question sometimes becomes much more simple – because the parameters defining our lives become much more complicated.

At FranNet when we pose the question of what our clients want to be, we hear exasperated but simple answers like, “I just want to be with my family more.” Or, “I want to be financially independent.” Or, “I want to be out of the Corporate Rat Race.”

So, you’ve been toiling in corporate jobs for several years.  What do you want to BE when you grow up?  This is known as looking for your “Encore Career.”

Don Evans attended one of my seminars in early 2013 approaching his 25th year in the corporate world.  He knew it was the time to look seriously at business ownership for the next phase of his career, and was hoping to find an opportunity where he didn’t have to be present day-to-day – as he wanted to continue his ministerial studies and give back to the community.

Shortly after the seminar, Evans and his wife, Geneva, visited with me for a consultation. Working together, we defined the Evans’ personal vision and they were pleasantly surprised as I introduced them to several possible franchise fits. (even some that they did not know existed).  I helped coach them through what information to look for when investigating a franchise, and even was able to provide the right additional resources to help them complete the process.

For those looking for their Encore Career, Evans suggests “Know that a business has multiple dimensions and can be stressful, so before you being your search, you need to really understand what your role is in the business and if there is something you don’t know how to do, you need to hire someone who does.  Finally, set realistic expectations, know your economics and have your financial house in order.”

Although thorough research, Evans was excited about joining a relatively young company with a competitive product and a focused mission.  Evans now owns Zounds Hearing locations in Plymouth, MI (opened June 2013) and Ann Arbor, MI (opened September 2013.)  He is currently looking to open a third location in the Novi, MI area during the 2nd quarter of 2014.  Zounds Hearing is one of the fastest growing hearing aid companies and Evans looks forward to being part of this beneficial service for many years to come.

Are you ready to meet some of the franchisors that are looking to expand in Michigan?  Join me for Michigan Franchise Forum – Meet the Franchisors.   This is your chance to learn about several premier franchise companies that are poised for continued expansion in our state, and to meet their franchise development executives! Tips on franchise due diligence will also be presented, and a franchise financing expert will discuss your funding options.

Categories may include:
  • Light Manufacturing
  • Home and Office Decor 
  • Retail/Commercial Distribution & Recycling 
  • Semi-absentee Hair Care Concept 
  • Professional Staffing 
  • Residential/Commercial Building Services 
  • Automotive Aftermarket 
  • B2B Marketing Services 
  • MASTER Franchising 
Total investment range starts at around $70K.

The Michigan Franchise Forum brings aspiring entrepreneurs together with the local franchise experts of FranNet AND franchise development executives from an array of premier concepts eager to expand their presence in Michigan.

The program includes:
  • A brief introduction to the world of franchising, and a safer approach to franchise due diligence and selection 
  • A brief presentation by each Franchisor, including an overview of their business model and what they look for in a successful franchise owner 
  • Tips on franchise funding, including use of 401K/IRA funds tax-free/penalty free. 
  • An opportunity for Q & A, and optional one-on-one time with any or all of the Franchisors 
If you’re thinking about making a change and becoming your own boss, or looking for a better investment opportunity, this event is for YOU! Reservations can be made at http://www.eventbrite.com/e/meet-the-franchisors-west-michigan-franchise-expo-tickets-10725479197.  This event is FREE!

You can also RSVP or ask any questions at bbetser@frannet.com or 616-891-1374.

April 30, 2014
3:00 PM - 5:30 PM
The Community House
380 S. Bates
Birmingham, MI 48009
May 1, 2014
2:30 pm - 5:00 PM
Hyatt Place Grand Rapids-South
2150 Metro Lane
Wyoming, MI 49519

Sunday, April 6, 2014

A Special Opportunity to Learn About Successful Franchises Expanding in Michigan & Where YOU Might Fit In!

Ready to Take Control of Your Future?

Michigan Franchise Forum was launched in early 2008 and continues to be presented at least bi-annually. It is offered at NO CHARGE to the general public, but REGISTRATION is REQUIRED. 

This is your chance to learn about several premier franchise companies that are poised for continued expansion in our state, and to meet their franchise development executives! Tips on franchise due diligence will also be presented, and a franchise financing expert will discuss your funding options. '

Categories may include:
  • Light Manufacturing 
  • Home and Office Decor 
  • Retail/Commercial Distribution & Recycling 
  • Semi-absentee Hair Care Concept 
  • Professional Staffing 
  • Residential/Commercial Building Services 
  • Automotive Aftermarket 
  • B2B Marketing Services 
  • MASTER Franchising 
Total investment range starts at around $70K.

The Michigan Franchise Forum brings aspiring entrepreneurs together with the local franchise experts of FranNet AND franchise development executives from an array of premier concepts eager to expand their presence in Michigan.

The program includes:
  • A brief introduction to the world of franchising, and a safer approach to franchise due diligence and selection 
  • A brief presentation by each Franchisor, including an overview of their business model and what they look for in a successful franchise owner 
  • Tips on franchise funding, including use of 401K/IRA funds tax-free/penalty free. 
  • An opportunity for Q & A, and optional one-on-one time with any or all of the Franchisors 
If you’re thinking about making a change and becoming your own boss, or looking for a better investment opportunity, this event is for YOU! Reservations can be made at http://www.eventbrite.com/e/meet-the-franchisors-west-michigan-franchise-expo-tickets-10725479197 or 616-891-1374 or bbetser@frannet.com.

April 30, 2014
3:00 PM - 5:30 PM
The Community House
380 S. Bates
Birmingham, MI 48009
May 1, 2014
2:30 pm - 5:00 PM
Hyatt Place Grand Rapids-South
2150 Metro Lane
Wyoming, MI 49519